FOR IMMEDIATE RELEASE

Sunrise Senior Living Services and Rare Medium Atlanta Launch PeopleSoft Enterprise Portal Solution

CONTACT:
Rare Medium Atlanta, L.L.C.
1145 Sanctuary Parkway, Suite 125
Alpharetta, GA 30009
Phone: 888-RMEDIUM (763-3486)
Email: media@raremedium.net
Web site: www.raremedium.net

Sunrise Senior Living Services and Rare Medium Atlanta Launch PeopleSoft Enterprise Portal Solution

Atlanta, Georgia - 2003 - Rare Medium Atlanta, a leading digital services company, today announced that it has launched an enterprise-wide PeopleSoft Portal application for Sunrise Senior Living Services. The portal, built upon PeopleSoft's enterprise portal platform uniquely enables all key Corporate and field-related business functions, and supports the 30,000 employees of the nation's premier provider of senior living services.

Among the highlights of The Sunrise Team Room is a business portal that has been built upon PeopleSoft’s PeopleTools and Enterprise Portal 8.4 technology. The Enterprise Portal 8.4 platform provides a unique database enabling users with the infrastructure required to create, maintain, and upgrade personalized enterprise portals. This capability in itself expands upon the basic portal functionality that is embedded within the PeopleTools technology platform and provides individual Sunrise users with a customized application with a rich set of real-time business management tools. Further Rare Medium customization includes a highly usable interface, customized to the individual user classes and a single sign-on with complete integration with other PeopleSoft business applications.

About Rare Medium Atlanta
Rare Medium Atlanta is a leading provider of digital solutions for Fortune 500 clients, dedicated to using the ordinary sciences of strategy, design and technology to deliver extraordinary results to our clients. Whether by defining unique user experiences, deploying rich self-service environments or implementing robust content management applications, Rare Medium Atlanta is focused on creating client value. Now more than ever - experience matters... For more information about Rare Medium Atlanta, please email us at info@raremedium.net or visit us on-line at www.raremedium.net. 1.888.RMEDIUM.