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FOR IMMEDIATE RELEASE
Rare Medium Atlanta to host CHI-Atlanta August Event
CONTACT:
Rare Medium Atlanta, L.L.C.
1145 Sanctuary Parkway, Suite 125
Alpharetta, GA 30009
Phone: 888-RMEDIUM
Email: media@raremedium.net
Web site: www.raremedium.net
Automated User-Centered Design: Fact or Fiction?
August 2002
Atlanta, Georgia — 2002 - The proliferation of enterprise content management systems and automated testing software,
along with companies' continued pressure to roll out new web initiatives in less time and with fewer
resources have led some people to wonder aloud if the user advocate role in service development is on
its way to extinction. Will future design teams simply push a button and spit out an Information
Architecture and associated creative design concepts? Who needs mood boards when you've got templates?
Rare Medium Atlanta, a leading digital services company, will host the August event of CHI*Atlanta as
we discuss this controversy.
Please join us for a lively and highly interactive discussion, including a real-time surfing
review of "best of breed" websites. Speakers will include Jim Young, RMA's Creative Director and
head of the company's User Experience Design discipline.
Date: Thursday, August 22, 2002
Time: 6:30-7:00 pm reception, meet and greet
7:00-9:00 pm program
Location: Rare Medium Atlanta
Lakeview Two Office Building
1145 Sanctuary Parkway, Suite 125
Alpharetta, GA 30004
770-576-4100
Driving Directions
About Rare Medium Atlanta
Rare Medium Atlanta is a leading provider of digital solutions for Fortune 500 clients, dedicated to
using the ordinary sciences of strategy, design and technology to deliver extraordinary results to our
clients. Whether by defining unique user experiences, deploying rich self-service environments or
implementing robust content management applications, Rare Medium Atlanta is focused on creating client
value. Now more than ever - experience matters... For more information about Rare Medium Atlanta, please
email us at info@raremedium.net or visit us on-line at
www.raremedium.net. 1.888.RMEDIUM.
About CHI*Atlanta
CHI*Atlanta is the Atlanta Metro Area chapter of the Association for Computing Machinery Special
Interest Group on Computer-Human Interaction (SIGCHI), known as Human-Computer Interaction (HCI)
in the professional world. CHI*Atlanta provides a forum for people who share a common interest in
how humans interact with computer technology. Members (100+ and growing) include professionals and
students from a wide range of disciplines and experience levels.
Visit CHI*Atlanta on-line at www.chia.org.
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