Rare Medium Atlanta, LLC
HomeNewsCareersSite MapContact
AboutServicesClientsMethodology
Clients
Overview
Case Studies
Amvescap
Borland
Coca-Cola: Cool from Nestea
Genuine Parts
The Ritz-Carlton
Siemens
SunTrust
Swisher International
      
[  screen previews  ]
The Ritz-Carlton
As one of the grandest hotel chains in the world, the Ritz-Carlton is renowned for indulgent luxury. Sumptuous surroundings and legendary service await every guest. The Ritz-Carlton's award-winning hotels gloriously reflect their 100 years of grand tradition. Likewise, www.ritzcarlton.com offers online guests the opportunity to enjoy the legendary service and personal attention that has made the Ritz-Carlton world famous.
Rare Challenge
Build a site that showcases the ritz-carlton brand and promotes revenue generating features
Enable select personnel at The Ritz-Carlton corporate headquarters, resorts and hotels to create and publish content to the web site, thus reducing web site operating costs
Create an enhanced user-experience offering easy to find features and information
Redesign the existing site to more effectively present the landmark resort and hotel properties
Provide a technology platform that is both flexible and scalable, to cost-effectively accommodate long-term growth of the ritz-carlton web presence
Create an online e-commerce gift catalog for the shops at The Ritz-Carlton
Rare Solution
Created an engaging design that embodies the spirit of luxury and personalized service, and offers a wealth of information to the end user.
Developed a content management system that supports the dynamic areas of the site, and allows for the correct personnel to update press releases and rate packages on an ongoing basis.
Created an online version of the shops at ritz-carlton, an e-commerce gift catalog allowing customers to purchase any of the luxury goods found in the catalog or hotel shops.
Implemented an e-commerce solution for the purchase of Ritz-Carlton gift certificates online, as well as tied the commerce functionality into an existing online reservations system: Pegasus, Inc.
Rare Innovation
Developed a site where virtually every piece of content can be managed by The Ritz-Carlton internally, thus providing a site that can be updated more frequently to keep features fresh and attract more business, while greatly reducing the costs associated with site maintenance.
A B O U T    |    S E R V I C E S    |    C L I E N T S    |    M E T H O D O L O G Y
home  .  news & events  .  careers  .  site map  .  contact
Copyright 2005 Rare Medium Atlanta, LLC. All rights reserved.
Terms and Conditions. Privacy Policy.