Rare Medium Atlanta, LLC
HomeNewsCareersSite MapContact
AboutServicesClientsMethodology
Clients
Overview
Case Studies
Amvescap
Borland
Coca-Cola: Cool from Nestea
Genuine Parts
The Ritz-Carlton
Siemens
SunTrust
Swisher International
   
[  screen previews  ]
Amvescap

Rare Medium created the update version of the Amvescap flagship Web site and e-mail newsletter to strengthen and broaden both corporate/internal communication as well as internal and external user education.

Rare Challenge
Increase awareness of the Amvescap brand.
Create a promotional environment that will educate users about Amvescap's investment management brands.
Improve corporate communication throughout Amvescap via the Amvescap name and its management brands.
Rare Solution
Improve upon the use of site representation of content and real-estate by increasing the site resolution from the previous 640 by 480 representation to 800 by 600
Creation of a navigational scheme that logically and intuitively organized content based upon user expectation.
Creation of a visual presence that was enticing yet non-intrusive to the user experience.
Rare Innovation
Creation of an immersive visual design, coupled with an intuitive interaction scheme.
A B O U T    |    S E R V I C E S    |    C L I E N T S    |    M E T H O D O L O G Y
home  .  news & events  .  careers  .  site map  .  contact
Copyright 2005 Rare Medium Atlanta, LLC. All rights reserved.
Terms and Conditions. Privacy Policy.